Bedeutung von “backward integration” im englischen Wörterbuch

Business

“backward integration” im Business-Englisch

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backward integrationnoun [ U ]

uk us

a situation in which a company controls the supply of goods and services it needs by buying the company that supplies them, or by going into the same business as that company:

(Definition von “backward integration” aus dem Cambridge Wörterbuch Business-Englisch © Cambridge University Press)