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English definition of “hype”

hype

noun [U]  /hɑɪp/ infml us  
information that makes something seem very important or exciting: The big-name, big-money New York art world is full of hype.

hype

verb [T]  /ˈhɑɪp/ infml us  
to make something seem more exciting or important than it is: No sports event is more hyped than the Super Bowl.
(Definition of hype from the Cambridge Academic Content Dictionary © Cambridge University Press)
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