ballyhoo Meaning, definition in Cambridge English Dictionary
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Meaning of "ballyhoo" - English Dictionary

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ballyhoonoun [U]

uk   /ˌbæl.ɪˈhuː/  us   /ˈbæl.ɪ.hu/ old-fashioned slang
a lot of noise and activity, often with no real purpose: I can't see what all this ballyhoo is about.
(Definition of ballyhoo from the Cambridge Advanced Learners Dictionary & Thesaurus © Cambridge University Press)
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