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English definition of “bidding war”

bidding war

noun [C usually singular] uk   us  
the situation in which two or more companies or people compete against each other in order to buy something: British distributors are currently involved in a bidding war for the movie. L'Oreal wins bidding war for Maybelline.
(Definition of bidding war from the Cambridge Advanced Learners Dictionary & Thesaurus © Cambridge University Press)
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