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English definition of “blurb”

blurb

noun [C]     /blɜːb/ US  /blɝːb/
a short description of a book, film, etc., written by the people who have produced it, and intended to make people want to buy it or see it: The blurb on the back of the book says that it 'will touch your heart'.Books and parts of booksAdvertising, marketing and merchandisingRetailing
(Definition of blurb noun from the Cambridge Advanced Learner's Dictionary & Thesaurus © Cambridge University Press)
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