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English definition of “cross-promote”


verb [T]     /ˌkrɒs.prəˈməʊt/ US  /ˌkrɑːs.prəˈmoʊt/
to use one product to advertise another: The company uses its TV shows to cross-promote its magazines.Advertising, marketing and merchandisingRetailing cross-promotion     /ˌkrɒs.prəˈməʊ.ʃən/ US  /ˌkrɑːs.prəˈmoʊ-/ noun [C or U] Advertising, marketing and merchandisingRetailing
(Definition of cross-promote verb from the Cambridge Advanced Learner's Dictionary & Thesaurus © Cambridge University Press)
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