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cross-selling

noun [U]
 
 
/ˌkrɒsˈsel.ɪŋ/ US  /ˌkrɑːs-/

Definition

the activity of selling a different product to someone who is already buying a product from the same companyAdvertising, marketing and merchandisingRetailing
(Definition of cross-selling noun from the Cambridge Advanced Learner's Dictionary & Thesaurus © Cambridge University Press)
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