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English definition of “downmarket”

downmarket

adjective uk   /ˌdaʊnˈmɑː.kɪt/ us    /ˈdaʊnˌmɑːr-/ UK (US downscale) disapproving
low in quality and cheap in price: a downmarket tabloid newspaper
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downmarket
adverb uk   us  
This catalogue has gone downmarket since the last time I bought something from it.
(Definition of downmarket from the Cambridge Advanced Learners Dictionary & Thesaurus © Cambridge University Press)
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