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entice

verb [T]
 
 
/ɪnˈtaɪs/

Definition

to persuade someone to do something by offering them something pleasant: The adverts entice the customer into buying things they don't really want. People are being enticed away from the profession by higher salaries elsewhere. [+ to infinitive] A smell of coffee in the doorway enticed people to enter the shop.Attracting and temptingAttractiveSexual attraction enticement
 
 
/-mənt/ noun [C or U]
One of the enticements of the job is the company car.Attracting and temptingAttractiveSexual attraction
(Definition of entice verb from the Cambridge Advanced Learner's Dictionary & Thesaurus © Cambridge University Press)
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