goodwill definition, meaning - what is goodwill in the British English Dictionary & Thesaurus - Cambridge Dictionaries Online

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English definition of “goodwill”

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goodwill

noun [U] uk   us   /ɡʊdˈwɪl/
friendly and helpful feelings: The school has to rely on the goodwill of the parents to help it raise money. Releasing the hostages has been seen as a gesture of goodwill/a goodwill gesture. part of a company's value that includes things that cannot be directly measured, for example, its good reputation or its customers' loyalty: The company's assets are worth £200 million, plus goodwill.
Translations of “goodwill”
in Chinese (Traditional) 善意,友善,友好,親善…
in Russian доброжелательность, добрая воля…
in Turkish iyi niyet, hoşgörü…
in Chinese (Simplified) 善意,友善,友好,亲善…
in Polish dobra wola…
(Definition of goodwill from the Cambridge Advanced Learners Dictionary & Thesaurus © Cambridge University Press)
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