literature
noun [U] (INFORMATION) /ˈlɪt.ər.ɪ.tʃər/
/ˈlɪt̬.ɚ.ɪ.tʃɚ/ Definition
› printed material published by a company that is intended to encourage people to buy that company's products or services: Could you send me your literature on/about car insurance policies, please?Advertising, marketing and merchandisingRetailingInformation and messages › material that an organization publishes in order to persuade people to agree with its opinions: The Republicans were quick to highlight the Democrats' proposed tax increases in their campaign literature.Advertising, marketing and merchandisingRetailingInformation and messages
(Definition of literature noun (INFORMATION) from the Cambridge Advanced Learner's Dictionary & Thesaurus
© Cambridge University Press)
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You are looking at an entry to do with Advertising and marketing, but you might be interested in these topics from the Business topic area:
- Accounting
- Applying for a job
- Bills & invoices
- Bosses & managers
- Business - general words
- Buying
- Buying & selling - general words
- Employees & colleagues
- Enterprises
- Firing staff
- Industrial action
- Industrial relations
- Mergers & acquisitions
- Negotiating prices
- Office practices
- People who buy things
- People who sell things
- Promoting staff
- Retiring & resigning
- Selling
- Shops & auctions
- Success & failure in business
- Time off
- Traders & entrepreneurs
- Types of employment
- Working hours
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More Results for “literature”
SMART Thesaurus
Synonyms and related words:
- ad agency noun
- ad noun
- adman noun
- advert noun
- advertise verb
- copywriter noun
- endorse verb (SUPPORT)
- flier noun
- flyer noun (INFORMATION)
- freesheet noun
- generic brand noun
- handbill noun
- hoarding noun (ADVERTISEMENT)
- jingle noun (TUNE)
- personal ad noun
- PR noun (ADVERTISING)
- product placement noun
- promo noun
- promote verb (ENCOURAGE)
- subliminal adjective
Topic:
Advertising and marketing
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