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livery

noun
 
 
/ˈlɪv.ər.i/ US  /-ɚ-/

Definition

[C or U] a special uniform worn by servants or particular officialsClothes worn for a particular job or activity [U] UK a special pattern or design that is put on the things that a company owns and sellsAdvertising, marketing and merchandisingRetailing
(Definition of livery noun from the Cambridge Advanced Learner's Dictionary & Thesaurus © Cambridge University Press)

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