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markup

noun [C]
 
 
/ˈmɑːk.ʌp/ US  /ˈmɑːrk-/

Definition

the amount by which the price of something is increased before it is sold again: The usual markup on clothes is about 20 percent.Profits and lossesValue and price increases
(Definition of markup noun from the Cambridge Advanced Learner's Dictionary & Thesaurus © Cambridge University Press)

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