mass market
noun [C usually singular]Definition
› A product that is designed for the mass market is intended to be bought by as many people as possible, not just by people with a lot of money or a special interest: Advances in technology have made these cameras affordable to the mass market.Ordinary peopleCosting or worth little or no moneyBusiness and commerce - general words
(Definition of mass market noun from the Cambridge Advanced Learner's Dictionary & Thesaurus
© Cambridge University Press)
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You are looking at an entry to do with Business - general words, but you might be interested in these topics from the Business topic area:
- Accounting
- Advertising and marketing
- Applying for a job
- Bills & invoices
- Bosses & managers
- Buying
- Buying & selling - general words
- Employees & colleagues
- Enterprises
- Firing staff
- Industrial action
- Industrial relations
- Mergers & acquisitions
- Negotiating prices
- Office practices
- People who buy things
- People who sell things
- Promoting staff
- Retiring & resigning
- Selling
- Shops & auctions
- Success & failure in business
- Time off
- Traders & entrepreneurs
- Types of employment
- Working hours
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SMART Thesaurus
Synonyms and related words:
- appointment noun (JOB)
- B2B
- B2C
- big business noun (POPULAR)
- Bros. noun
- burn rate noun
- clearing house noun
- deal verb (DO BUSINESS)
- dealings noun
- devolution noun
- devolve sth to sb phrasal verb
- fair trade noun
- globalization noun
- offshore adjective
- private adjective (NOT OFFICIAL)
- private enterprise noun
- privately adverb (NOT OFFICIAL)
- restrictive trade practice noun
- see the colour of sb's money idiom
- tender noun (OFFER)
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Business - general words
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