Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

English definition of “mass market”

mass market

noun [C usually singular]    
A product that is designed for the mass market is intended to be bought by as many people as possible, not just by people with a lot of money or a special interest: Advances in technology have made these cameras affordable to the mass market.Ordinary peopleCosting or worth little or no moneyBusiness and commerce - general words
(Definition of mass market noun from the Cambridge Advanced Learner's Dictionary & Thesaurus © Cambridge University Press)
Focus on the pronunciation of mass market

Definitions of “mass market” in other dictionaries

Translations of “mass market”

Word of the Day

friendship

a situation in which two people are friends

Word of the Day

Blog

Read our blog about how the English language behaves.

Learn More

New Words

Find words and meanings that have just started to be used in English, and let us know what you think of them.

Learn More