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English definition of “own brand”

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own brand

noun [C] uk   UK ( US store brand) us  
a product that has the name of the shop where you buy it, rather than the name of the company that made it: [before noun] own-brand cosmetics
Translations of “own brand”
in Chinese (Traditional) (商店的)自家品牌,自有品牌…
in Chinese (Simplified) (商店的)自家品牌,自有品牌…
(Definition of own brand from the Cambridge Advanced Learners Dictionary & Thesaurus © Cambridge University Press)
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