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English definition of “patronage”

patronage

noun [U] uk   /ˈpæt.rə.nɪdʒ/ /ˈpeɪ.trən.ɪdʒ/ us  

patronage noun [U] (SUPPORT)

the support given to an organization by someone: The charity enjoys the patronage of many prominent local business people. mainly disapproving the power of a person to give someone an important job or position: Patronage is a potent force if used politically.

patronage noun [U] (CUSTOMERS)

formal the business given to a shop or restaurant, etc. by its customers: We would like to thank all of our customers for their patronage in the past.
(Definition of patronage from the Cambridge Advanced Learners Dictionary & Thesaurus © Cambridge University Press)
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