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English definition of “pulling power”

pulling power

noun [U] uk   us  
the ability to attract people: Although she hasn't made a movie for four years, her pulling power is as great as ever. Circuses don't seem to have much pulling power these days.Attracting and temptingAttractiveSexual attraction
(Definition of pulling power from the Cambridge Advanced Learners Dictionary & Thesaurus © Cambridge University Press)
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