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R and D

noun [U]
 
 

Definition

abbreviation for research and development: the part of a business that tries to find ways to improve existing products, and to develop new ones: If we want to get ahead of our competitors, we ought to invest more in R and D.Inventing, designing and innovationCreating and producing
(Definition of R and D noun from the Cambridge Advanced Learner's Dictionary & Thesaurus © Cambridge University Press)

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