Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

English definition of “soft sell”

See all translations

soft sell

noun [S] uk   us  
a way of trying to sell something to someone by persuading them gently: The training brochure deliberately adopts a soft-sell approach.
Translations of “soft sell”
in Chinese (Traditional) 軟性推銷(指用友好誘導的方式進行推銷)…
in Chinese (Simplified) 劝诱推销(指用友好诱导的方式进行推销)…
(Definition of soft sell from the Cambridge Advanced Learners Dictionary & Thesaurus © Cambridge University Press)
What is the pronunciation of soft sell?
Add Cambridge dictionaries to your browser to your website

Definitions of “soft sell” in other dictionaries

Word of the Day

work out

to exercise in order to improve the strength or appearance of your body

Word of the Day

Byronic, Orwellian and Darwinian: adjectives from names.

by Liz Walter,
April 15, 2015
Becoming an adjective is a strange kind of memorial, but it is often a sign of a person having had real influence on the world. Science is full of examples, from Hippocrates, the Greek medic born around 460 BC, who gave his name to the Hippocratic Oath still used by doctors today,

Read More 

bio-inspiration noun

April 13, 2015
the adoption of patterns and structures found in nature for the purposes of engineering, manufacturing, science, etc. The MIT researchers actually aren’t the only robotics team to turn to cheetahs for bio-inspiration.

Read More