sonic branding definition, meaning - what is sonic branding in the British English Dictionary & Thesaurus - Cambridge Dictionaries Online

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English definition of “sonic branding”

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sonic branding

noun [U] uk   us  
using a sound in an advertisement for a product, so that when you hear the sound, you think of the product
(Definition of sonic branding from the Cambridge Advanced Learners Dictionary & Thesaurus © Cambridge University Press)
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