USP
noun [C] /ˌjuː.esˈpiː/Definition
› abbreviation for unique selling proposition: a feature of a product that makes it different from and better than other similar products and that can be emphasized in advertisements for the productAdvertising, marketing and merchandisingRetailing
(Definition of USP noun from the Cambridge Advanced Learner's Dictionary & Thesaurus
© Cambridge University Press)
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Synonyms and related words:
- ad agency noun
- ad noun
- adman noun
- advert noun
- advertise verb
- copywriter noun
- endorse verb (SUPPORT)
- flier noun
- flyer noun (INFORMATION)
- freesheet noun
- generic brand noun
- handbill noun
- hoarding noun (ADVERTISEMENT)
- jingle noun (TUNE)
- own brand noun
- personal ad noun
- PR noun (ADVERTISING)
- product placement noun
- promo noun
- subliminal adjective
Topic:
Advertising and marketing
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