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English definition of “bandwagon”

bandwagon

noun [C, usually singular]
 
 
/ˈbændˌwæɡən/
an activity, group, etc., that has become successful or fashionable and so attracts many new people: A similar force is the peer group bandwagon: I may watch a television programme not only because I like it but because I want to be able to converse with my peer group.
jump/climb/get on the bandwagon disapproving to become involved in an activity that is already successful so that you can get the advantages of it yourself: The success of the product led many firms to try to jump on the bandwagon.
(Definition of bandwagon from the Cambridge Business English Dictionary © Cambridge University Press)
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