Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

English definition of “churn rate”

churn rate

noun [C]
 
 
COMMERCE, MARKETING the percentage of customers who stop buying the products or services of a particular company, calculated for a particular period of time: Its churn rate is 17% against an industry average of 25%.
HR the percentage of people who leave their job, calculated for a particular period of time: The firm reports a staff churn rate of just 4% against a sector average of around 25%.
(Definition of churn rate from the Cambridge Business English Dictionary © Cambridge University Press)
What is the pronunciation of churn rate?
Add Cambridge dictionaries to your browser to your website

Word of the Day

initial

of or at the beginning

Word of the Day

Come on – you can do it! Phrasal verbs with ‘come’.

by Liz Walter​,
November 19, 2014
As part of an occasional series on the tricky subject of phrasal verbs, this blog looks at ones formed with the verb ‘come’. If you are reading this blog, I’m sure you already know come from, as it is one of the first things you learn in class: I come from Scotland/Spain.

Read More 

ped-text verb

November 24, 2014
to text someone while walking I’m ped-texting, I’m looking down at my phone, 75 percent of the time.

Read More