Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

English definition of “cold-call”

cold-call

verb [I or T]     (also blind call)
MARKETING to phone or visit a possible customer to try to sell them a product or service without being asked by the customer to do so: We were cold-called by a company offering savings on our phone bill. A great advantage of social networks is they help users meet people rather than having to cold-call.
(Definition of cold-call verb from the Cambridge Business English Dictionary © Cambridge University Press)
Focus on the pronunciation of cold-call

More Business English definitions for “cold-call”

Word of the Day

handout

a document given to students or reporters which contains information about a particular subject

Word of the Day

Blog

Read our blog about how the English language behaves.

Learn More

New Words

Find words and meanings that have just started to be used in English, and let us know what you think of them.

Learn More