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English definition of “concurrent engineering”

concurrent engineering

noun [U]
 
 
(also simultaneous engineering)
PRODUCTION a method used in the development of a new product in which the different departments that are involved in the design, manufacturing, and selling of the product work together from the beginning of the project: Concurrent engineering allowed the design team to work closely with the sales team and thus significantly improve the marketability of the product .
(Definition of concurrent engineering from the Cambridge Business English Dictionary © Cambridge University Press)
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