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English definition of “consumer group”

consumer group

noun [C]    
SOCIAL RESPONSIBILITY an organization that works to protect the rights and interests of people who buy things or use services , especially by making sure that businesses act fairly , that products are safe , and that advertising is honest : A consumer group has been pushing Congress to force airlines to take better care of stranded passengers .
MARKETING people who buy the same thing or who do the same thing, considered as a group : They are studying the spending patterns of consumer groups such as video games players and movie goers .
(Definition of consumer group noun from the Cambridge Business English Dictionary © Cambridge University Press)
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