creative brief
noun [C]Definition
› MARKETING a document that gives details of what should be considered when something is being designed or advertised: In any marketing campaign, a good creative brief will focus your efforts and sharpen your message.
(Definition of creative brief noun from the Cambridge Business English Dictionary
© Cambridge University Press)
Browse the Thesaurus
Our dictionaries
Browse the Dictionary
Word of the Day
be under a cloud
to not be trusted or popular because people think you have done something bad
Blog
Read our blog about how the English language behaves.
New Words
Find words and meanings that have just started to be used in English, and let us know what you think of them.
