customer behaviour

(US customer behavior)

noun [U] (also customer buying behaviour, also consumer behaviour)

Definition

› MARKETING the decisions that people make to buy or not to buy a product, and the things that influence their decisions: Supermarkets arrange their products based on an analysis of customer behaviour.

(Definition of customer behaviour noun from the Cambridge Business English Dictionary © Cambridge University Press)

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customer acquisition noun
customer advocacy noun
customer advocate noun
customer awareness noun
customer base noun
customer behaviour noun
customer capital noun
customer care noun
customer demand noun
customer experience noun
customer intelligence noun

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