Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

English definition of “customer intelligence”

customer intelligence

noun [U]     (also consumer intelligence, abbreviation CI)
MARKETING information about customers that a company collects and uses to help make future plans: Customer intelligence can provide insights that can change an organization's marketing strategy.
(Definition of customer intelligence noun from the Cambridge Business English Dictionary © Cambridge University Press)
Focus on the pronunciation of customer intelligence

Word of the Day


a person or group who receives money, advantages, etc. as a result of something else

Word of the Day


Read our blog about how the English language behaves.

Learn More

New Words

Find words and meanings that have just started to be used in English, and let us know what you think of them.

Learn More