demote

/dɪˈməʊt/ verb [T]

Definition

› HR to move someone to a less senior job than the one they had before: demote sb from/to sth Her manager demoted her from her job as a supervisor.demote sb for sth Sources said he was demoted for violation of departmental rules.

› to move a company, team, etc. to a lower place in a list because it has performed badly: demote sth from/to sth The company was demoted from the FTSE 1000 after its shares slumped 13p to 34p.

→ Compare promote

(Definition of demote verb from the Cambridge Business English Dictionary © Cambridge University Press)