direct adjective Meaning in Cambridge Business English Dictionary
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Meaning of "direct" - Business English Dictionary

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direct

adjective
 
 
/dɪˈrekt, daɪˈrekt/
without anyone or anything else being involved or coming between two people or things: She decided to take direct control of the project. He had had no direct involvement with the deal. Have you any direct experience of this kind of work? The managers talked about the need for more direct communication between employees. We do not and cannot accept any direct compensation or gifts.
happening as an immediate effect of something: Delays in project schedules are often the direct result of cutting costs. We hope that the increase in the marketing budget will have a direct impact on sales.
TRANSPORT going to a place without any stops or changes in direction: a direct flight/route
(Definition of direct adjective from the Cambridge Business English Dictionary © Cambridge University Press)
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