› [C] an effort to achieve something: drive for sth The supermarket continues in its relentless drive for expansion. drive to do sth They are expanding their telephone banking service for small businesses in a key part of their drive to cut costs and boost efficiency. a recruitment/marketing/cost-cutting drive → See Note campaign › [C] IT a piece of equipment for reading and storing computer information: a CD-ROM/DVD drive › [U] energy and determination to achieve things: We're looking for someone with drive and ambition to fill this important post.drive to do sth She has the drive to succeed. → See also disk drive, economy drive, flash drive, hard drive, sales drive, tape drive, test drive