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English definition of “e-marketing”

e-marketing

noun [U]
 
 
E-COMMERCE, MARKETING
the process of advertising and selling products and services on the internet, for example, on a company website or by email: For cost and efficiency reasons, personal selling is giving the way to telemarketing, call centers, and e-marketing.
(Definition of e-marketing from the Cambridge Business English Dictionary © Cambridge University Press)
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