equate Meaning in Cambridge Business English Dictionary
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Meaning of "equate" - Business English Dictionary

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equate

verb [ T]
 
 
/ɪˈkweɪt/
to consider that one thing is the same as or similar to something else: be equated with sth Fast cars are often equated with power and sex appeal.equate sth with sth Most customers equate the value of a product solely with its price tag.
(Definition of equate from the Cambridge Business English Dictionary © Cambridge University Press)
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