evoked set Meaning in Cambridge Business English Dictionary
Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

Meaning of "evoked set" - Business English Dictionary

evoked set

noun [C]
 
 
COMMERCE, MARKETING
the brands of a particular product that a customer considers when choosing to buy the product: As the consumer becomes aware of new brands, the brands in his evoked set may also change.
(Definition of evoked set from the Cambridge Business English Dictionary © Cambridge University Press)
What is the pronunciation of evoked set?
Add Cambridge dictionaries to your browser to your website
Word of the Day
avatar

an image that represents you in online games, chat rooms, etc. and that you can move around the screen

Word of the Day

The cake was made by my sister: how to use the passive in English.
The cake was made by my sister: how to use the passive in English.
by Liz Walter,
June 24, 2015
Look at these two sentences: My sister made the cake. The cake was made by my sister. Both these sentences mean the same. The first is an active sentence: it tells you what the sister did. The second is a passive sentence: it tells you what happened to the cake. Here are

Read More 

burger noun
burger noun
June 29, 2015
a menu on a computer screen comprising three short parallel horizontal lines which the user clicks to see options Definitely use a burger. You could put the settings in the burger menu too. Fix the settings to the bottom of the burger menu and use a vertically scrolling contact list that scrolls behind

Read More