Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

English definition of “flighting”

flighting

noun [U]
 
 
/ˈflaɪtɪŋ/ MARKETING
the practice of advertising a product for a period of time, stopping the advertising, and then advertising it again for another period: Ad flighting is generally done when advertising budgets are limited. → See also pulsing
(Definition of flighting from the Cambridge Business English Dictionary © Cambridge University Press)
What is the pronunciation of flighting?
Add Cambridge dictionaries to your browser to your website

Word of the Day

aptitude

a natural ability or skill

Word of the Day

Blog

Read our blog about how the English language behaves.

Learn More

New Words

Find words and meanings that have just started to be used in English, and let us know what you think of them.

Learn More