foray
/ˈfɒreɪ/ noun [C]Definition
› a short involvement in an activity, an area, or a market that is different from a person or company's usual one: a foray into sth This is the company's first foray into the US market. The supermarket has made a foray into the financial services market. a brief/disastrous/successful foray
(Definition of foray noun from the Cambridge Business English Dictionary
© Cambridge University Press)
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