fortune - definition in the Business English Dictionary - Cambridge Dictionaries Online

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English definition of “fortune”

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fortune

noun
 
 
/ˈfɔːtʃuːn/
[C] an extremely large amount of money: pay/spend a fortune The company needs to spend a fortune to bring all of its stores up to scratch.make/lose a fortune Businesses will lose a fortune after the peak tourist season disaster. The cars on this list won't cost a fortune to insure. They had spent a small fortune on television advertising.
[C] a large amount of valuable property or money that someone has collected or inherited: Her personal fortune was estimated at £24 million. He is heir to a $3billion oil fortune, the latest generation of the 31st richest family in the US.
fortunes [plural] the successes or failures that a person, company, or industry has at a particular time: the fortunes of sb/sth Political and financial factors will also affect the fortunes of these companies.sb's/sth's fortunes He proved himself highly effective in turning around the car manufacturer's fortunes.a change/decline/improvement in the fortunes of sth/sb The rapid improvement in the fortunes of the paper industry shows clearly how difficult it is to predict the future at any time.
(Definition of fortune from the Cambridge Business English Dictionary © Cambridge University Press)
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