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English definition of “high-pressure”

high-pressure

adjective [usually before noun]
 
 
/ˌhaɪˈpreʃər/ US   //
MARKETING used to describe methods of selling that involve persuading people in a forceful way to buy something that often they do not want: The law is designed to rein in high-pressure sales by phone companies. There have been a string of complaints about the bank's high-pressure sales tactics.
WORKPLACE involving a lot of responsibility or worry: It's a high-pressure job and it's a lot to ask one person to take all that responsibility. He's had a lot of experience handling high-pressure professional situations.
(Definition of high-pressure from the Cambridge Business English Dictionary © Cambridge University Press)
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