Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

English definition of “hook”

hook

noun [C]
 
 
/hʊk/ informal
MARKETING something that is used to attract customers' attention, and encourage them to buy a product or service: Special deals on bestsellers are used as hooks to sell volumes from publishers' back catalogues.
be on the hook (for sth/to do sth) US informal to owe money or be legally responsible for something: The cleanup plan called for the companies, which are on the hook for cleanup costs, to dredge contaminated sediments from the river. If the investment company fails, they are on the hook to pay the loan.
off the hook having escaped from a difficult situation or punishment: be/get off the hook Don't think you're off the hook on taxes just because you were paid in cash.get/let sb off the hook The minister was last night under fire for letting the big banks off the hook.
(Definition of hook noun from the Cambridge Business English Dictionary © Cambridge University Press)
What is the pronunciation of hook?
Add Cambridge dictionaries to your browser to your website

Definitions of “hook” in other dictionaries

Word of the Day

knack

a skill or an ability to do something easily and well

Word of the Day

Blog

Read our blog about how the English language behaves.

Learn More

New Words

Find words and meanings that have just started to be used in English, and let us know what you think of them.

Learn More