label

/ˈleɪbəl/ noun [C] COMMERCE, MARKETING

Definition

› a piece of paper or other material that gives you information about the object that it is fixed to: address/price/warning label Canada put graphic warning labels on cigarette packs back in June 2001. Food packages that did not carry a label certifying them as safe were being blocked from export. Launder or dry-clean, according to the care label. Check the sodium levels on the food label.

› a company that produces goods for sale, using a particular name: designer/fashion label She also has plans to launch a range of cosmetics if her fashion label takes off.

› a name of a record company: an independent/record/major label

› a name of a company that makes wine: Among its other big deals this year was the purchase of two champagne labels.

› a name or symbol that is used by a company to sell its products, or the products themselves: Contaminated wheat gluten made its way into pet food sold under nearly 100 labels across North America.