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English definition of “localize”

localize

verb [I or T] (UK also localise)     /ˈləʊkəlaɪz/ US   /ˈloʊ-/
to organize a business or industry so that its main activities happen in local areas rather than nationally or internationally : Our new parent company believes in localizing its operations , as we do. These are big markets , so we'll need to localize.
MARKETING to make a product or service more suitable for a particular country , area , etc.: The TV station is continuing to localize content in order to maximize regional sales . We are trying to localise, partly by hiring more local people .
(Definition of localize verb from the Cambridge Business English Dictionary © Cambridge University Press)
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