Focus on the pronunciation of lucrative
English definition of “lucrative”
› earning or producing a lot of money: He gave up a lucrative career as a lawyer to look after his kids. The contest for this potentially lucrative market has been intense.extremely/highly/very lucrative This business is highly lucrative. a lucrative business/contract/deal lucratively /ˈluːkrətɪvli/
/-ṱɪv-/ adverb › She juggles motherhood with a lucratively successful career.