mass communication - definition in the Business English Dictionary - Cambridge Dictionaries Online

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English definition of “mass communication”

mass communication

noun [U]
 
 
COMMUNICATIONS something such as television or the internet that means that a message, story, etc. can be communicated to a large number of people at the same time: For the first time in history, technology allows two-way mass communication. a medium/mode of mass communication
(Definition of mass communication from the Cambridge Business English Dictionary © Cambridge University Press)
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