own-brand - definition in the Business English Dictionary - Cambridge Dictionaries Online

Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

English definition of “own-brand”

own-brand

adjective [before noun]
 
 
UK ( US store brand)
MARKETING, COMMERCE used to describe a product that has the name of the store where you buy it, rather than a name used by the company that made it: own-brand products/goods The gradual evolution of quality own-brand products from Europe's big store groups has changed the way consumers think about shopping.
own brand noun [C] ( US store brand) →  See also own-label
(Definition of own-brand from the Cambridge Business English Dictionary © Cambridge University Press)
What is the pronunciation of own-brand?
Add Cambridge dictionaries to your browser to your website

Word of the Day

disappear off the face of the earth

to disappear completely

Word of the Day

The language of elections

by Liz Walter,
April 22, 2015
On May 7th, citizens of the UK will be going to the polls (having an election) to decide who will form the next government. This kind of election is known as a general election. The country is divided into 650 areas, called constituencies. Each constituency elects a member of parliament (MP) to

Read More 

dumbwalking noun

April 20, 2015
walking slowly, without paying attention to the world around you because you are consulting a smartphone He told me dumbwalking probably wouldn’t be a long-term problem.

Read More