Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

English definition of “patronize”

patronize

verb [T] (UK also patronise)
 
 
/ˈpætrənaɪz/ US   /ˈpeɪtrənaɪz/
formal to be a regular customer of a shop, restaurant, hotel, etc.: Special offer coupons can be effective in motivating shoppers to patronize certain establishments.
to speak to or behave towards someone as if they are stupid or not important: Additional research has found that 70% of people feel patronised by advertising.
to support an activity or a public organization, especially by giving money: For sale are objects d'art inspired and patronized by China's emperors for 4,000 years.
(Definition of patronize from the Cambridge Business English Dictionary © Cambridge University Press)
What is the pronunciation of patronize?
Add Cambridge dictionaries to your browser to your website

Definitions of “patronize” in other dictionaries

Word of the Day

roost

When birds roost, they go somewhere to rest or sleep.

Word of the Day

Blog

Read our blog about how the English language behaves.

Learn More

New Words

Find words and meanings that have just started to be used in English, and let us know what you think of them.

Learn More