Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

English definition of “permission marketing”

permission marketing

noun [U]
MARKETING, INTERNET a method of marketing products and services on the internet that involves asking someone's permission before sending them information: The big challenge is distinguishing permission marketing from spam.
(Definition of permission marketing from the Cambridge Business English Dictionary © Cambridge University Press)
What is the pronunciation of permission marketing?
Add Cambridge dictionaries to your browser to your website

Word of the Day


to send something through the air with force, especially by a sudden movement of the arm

Word of the Day


Read our blog about how the English language behaves.

Learn More

New Words

Find words and meanings that have just started to be used in English, and let us know what you think of them.

Learn More