› COMMERCE the act or process of selling something: make a sale The salesman was eager to make a quick sale. agree a salecomplete/close a sale When the time came to close the sale, another page had been added to the contract.sale of sth The sale of tobacco items to minors is prohibited. car/house/ticket sales online/internet sales
› COMMERCE a period when a store is selling things at lower prices than usual: have a sale a mid-season sale the January/July salesin the sale(s) I got a new coat for $50 in the sales.
› an occasion when a particular type of product is being sold: The library has a book sale every year. a sale of Oriental carpets
sales › [plural] FINANCE, COMMERCE the number of products sold and the amount of money a company receives from selling its products and services: The South African fruit company has annual sales of $750 million.sales rise/increase/go up Last year sales rose by 14% to €8.4 million. sales fall/decline/go downdecline/fall/reduction in sales Management is worried about the decline in sales. The department achieved its monthly sales target. sales › [U] WORKPLACE the business of selling products or services, or the department in a company that is responsible for selling them: sales staff/department/officesales call/brochure These techniques can increase the effectiveness of your sales calls.work/be in sales My father worked in sales for forty years. She used to be an administrator in the production department, but now she is in sales. for sale › being sold by the person or organization that owns it, and available to buy: The building has been for sale for thirteen months.put sth up for sale We have decided to put the company up for sale.
on sale › available to buy: Tickets are on sale now! Everything goes on sale as soon as the doors open. › being sold for a lower price than usual: All their men's clothing is on sale this week.
sale as seen UK › used to say that the person selling a product or possession does not promise that what they are selling is in good condition or suitable for a particular purpose: The house is being sold sale as seen. Secondhand fitted kitchen for sale as seen.
→ See also agreement of sale, bill of sale, cash sale, clearance sale, closing-down sale, comparable-store sales, conditional sale, conditions of sale, cost of sales, credit sale, direct sale, end-of-season sale, field sales, fire sale, firm sale, forward sale, gross sales, indirect sale, last sale, net sales, point of sale, private sale, public sale, retail sales, same-store sales, sheriff's sale, short sale, tax sale, trade sale, unit sales, wash sale, white sale