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English definition of “sales force”

sales force

noun [C]
 
 
WORKPLACE, COMMERCE, MARKETING
a group of employees whose job is to sell their company's products or services, especially by visiting or phoning customers and possible customers: build/control/manage a sales force It is impossible to manage a sales force without a tight control over the sales force turnover rate. a dynamic sales force a direct sales force
(Definition of sales force from the Cambridge Business English Dictionary © Cambridge University Press)
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